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Running shoes and store


(we speak english)
Hi! Are you a runner looking for the best running shoes for you?
Well, you might be in the right place!
My name is Gabriele, this is my project and we do consultancy on everything about running, from shoes, to running technique, to run training!
I can advise you on the best running shoes for your needs!

I run since 20 years, and i was lucky enough to learn from many different coaches around the world.
I want to help runners! Running and running shoes are simple topics: let’s keep them simple! Do not overcomplicate things!
Here you can find more on me, in italian.

Drop me a line at or here below in the chat box, leaving your details.

Here is our web store

Which are the best running shoes?

This is the question every runner ask for!
Well, there is no a single answer for this question! And a “shoe finder” on a website can’t help you so much!

When we talk about running shoes, we enter in the commercial and marketing world!
Unfortunately when you read about running shoes in the media there are not so many technical inputs, based on data.
At the end, you decide according to “the promises” of not getting injured or to run happier or faster thanks to the shoes. Or because of a famous athlete!
It’s not the right starting point!

Our approach is different: we think that how you run (how you should run) and running shoes are very linked, so you have to care for both at the same time.
Running shoes should be healthy for your feet and should respect feet and body anatomy! Read below what it means!

3 tips for selecting running shoes

There are so many different running shoes brands and so many shoe models that it’s very easy to lose sight of what is good for us and be very confused!
Try not to be influenced by the brand or the amount of advertising/reviews you see on Internet! Reviews often are not write for your needs (here in italian)

Running shoes that are good for you, no matter what who you are, are:

  • wide in the forefoot, like these
  • comfortable and stabilizing the foot in the rear and central part, like these
  • lightest as possible, yes! Try these

Most of the famous running shoes out there are not wide enough in the forefoot!

Imagine your foot as a platform for your landing: the more platform you have under the foot the more stable you are!
Most of the running shoes on the market could be lighter. If you are light every step it will require less energy cost for you! Less energy cost means less fatigue, less fatigue means running longer!

Can I help you?

We will be glad to help you with the right advices and the right shoes for your needs!
We are available for consultation in our shop in Cuneo, or via Skype.

Unfortunately there are many conservative ideas about running shoes out there.
“Shoes should prevent injuries or protect you from the ground”.
While it is proved that injuries come mainly from bad running technique and bad training habits.

Running shoes should not be perceived as the quick fix: at the end we run, we are the main factor of our running. Shoes are here to assist us, not to run for us!

To get in touch write me at

Scritto da Gabriele Bonuomo

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